Piers Morgan has won a domain name dispute over PiersMorgan.com, following a ruling by the World Intellectual Property Organization (WIPO).

The domain, registered in 2005, was held by a UK-based individual and showed parked pages over the years. The panel found that Morgan had unregistered trademark rights due to his long-standing fame as a journalist and TV personality.

The panelist ruled the domain was registered in bad faith, likely to exploit Morgan’s celebrity status—citing similar past rulings involving Beyoncé and Halle Berry.

The domain will now be transferred to Piers Morgan.